However, development of its products such as Wallpapers and Floor laminate are the reason to transform the brand name from Palaz Carpet into Palaz. Zibaloon has proudly planned this strategic change, and then it has reborn as modern Palaz. Also, the thoughtful logo in P shape is driven from the first Latin letter of its brand name. Actually, it is a symbol of the great aims of this firm in regard with the customer needs and desire. This movement with the slogan of my beautiful world shows its group is beauty oriented.
Zibaloon has made a TV commercial for diverse audience along with designing the winter sale festival, in order to emphasis on the significance change in this brand.
Giant projects such as Hotels, Household sector as important consumer and also creation of carpet usage in operational sections as a culture, lead Zibaloon to make three trailers with direct relation to winter sale festival.