Can a product be cultural,modern and efficient at the same time?
Creation in every day’s life is an industrial designer’s mission. Our surroundings become more and more unique and efficient due to the developments of industrial design. Whether designing a completely new product or making adjustments, creating efficiency or improving an existing method is everything a designer focuses on. Pooteh is one of the importers of kitchen appliances. Pooteh came to Zibaloon with a request for an exclusive pot and kettle design along with their new product’s introduction and the improvement of its efficiency. The request made the 5 months project an interesting experience. What made it interesting; the design had to preserve modern elements in accordance with ethnical culture from different regions of Iran. Drinking tea is one of the oldest traditions of Iran. For that reason different kinds of pots and kettles are available in the market.